The global digital risk protection (DRP) market is expected to witness strong growth, reaching an estimated value of USD 157.8 billion by 2028, driven by the rapid expansion of digital ecosystems and rising exposure to cyber threats, according to a recent industry report. As organisations increasingly rely on digital platforms, cloud services, and interconnected supply chains, the need to identify, monitor, and mitigate digital risks has become a strategic priority.
Digital risk protection solutions focus on safeguarding organisations from a wide range of threats, including cybercrime, brand impersonation, data leakage, fraud, and reputational damage. The report highlights that growing adoption of e-commerce, mobile applications, social media, and remote working models has significantly expanded the digital attack surface, making traditional cybersecurity measures insufficient on their own.
Key growth drivers include the surge in phishing attacks, ransomware incidents, and third-party digital risks, along with stricter regulatory requirements around data protection and privacy. Enterprises across sectors such as banking, insurance, healthcare, retail, and critical infrastructure are increasingly investing in DRP platforms to gain real-time visibility into external threats and respond proactively.
The study also points to rapid advancements in artificial intelligence and machine learning as a major enabler for the market. AI-powered analytics allow organisations to continuously scan open, deep, and dark web sources to detect emerging threats, compromised credentials, and fraudulent activities at an early stage. Cloud-based deployment models are further accelerating adoption by offering scalability and faster implementation.
Regionally, North America is expected to maintain a leading position due to high cybersecurity spending and early adoption of advanced digital risk solutions, while Asia-Pacific is projected to record the fastest growth, supported by digital transformation initiatives and expanding online user bases. As digital dependence deepens globally, digital risk protection is emerging as a critical pillar of enterprise risk management rather than a purely technical function.
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